In 2009 Graves and Madoc-Jones were commissioned by Condé Nast to design the cover of the relaunch UK edition of Wired Magazine.
Headlined ‘Your Life in the Future’, this image, based on an aerial shot of London by the British photographer, Jason Hawkes, unfurled a seductive futuristic cityscape dotted with floating cities and flying machines. For over 20 years, Graves and Madoc-Jones have created projections for architectural projects, manipulating images in a craft deliberately honed to ‘make things disappear.’ The search for new forms of imagery related to globalization and climate change presented the opportunity to picture London in the not so distant future.
Looking at the Wired cover it is tempting to read it as a paean to Ridley Scott’s 1982 film, Blade Runner. The image is inspired by early modern architect-inventors, Carlo Mollino (1905–1973) and Buckminster Fuller (1895–1983). Mollino was a true polymath whose designs for racing courses, aircraft hangars and furniture were led by his passion for speed, dynamism and beauty. Massachusetts-born Fuller, in his quest to create improved forms of human habitation in the 1940’s, devised the geodesic structural system, a supremely inventive and influential approach to design.
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